Magento Ecommerce Store to Sell Case Studies Online

The core problem was the dependency on Harvard’s platform to sell the case studies with a commission fee as high as 60% on annual sales. Having their own eCommerce platform could save them from paying high commission fees and improve their brand identity in the education sector.

Project Brief

Developed an eCommerce platform for a globally accredited educational institute, the Indian School of Business (ISB) to sell case studies. These can be sold to the teaching faculties/students of different business schools and other interested individuals who seek valuable business insights.

Services Provided

Design Prototype Front end Development Backend Development QA & Software Testing

Faced Challenges

To maintain a smoother execution process while taking care of educational norms, rules, and practices.

Navigating Complex Requirements: The most significant challenge the client faced was organizing a vast collection of case studies from various domains and academic disciplines.

Ensuring Security: With the involvement of sensitive data, ensuring a secure and protected environment was a critical concern for the client.

Scalability: The platform needed to accommodate potential growth and increased traffic while maintaining optimal performance.

Project Approach

Empathizing with ISB’s Vision: The project began with an in-depth discovery phase, during which the team gained a comprehensive understanding of ISB’s vision, objectives, and specific requirements for the platform.

Iterative Development: An iterative development approach was adopted, allowing for continuous feedback and improvement throughout the planning, development, and implementation phases.

Agile Methodology: The project team collaborated closely with ISB’s stakeholders through frequent sprints and regular meetings to ensure alignment and address any evolving needs.

Scalable Architecture: To address the scalability challenge, a scalable architecture was designed, enabling the platform to handle increased traffic and user demand without compromising performance.

Key Benefits

Streamlined Case Study Access: Faculty and students from various business schools can easily access and purchase case studies tailored to their needs.
Global Reach: The platform's accessibility to interested individuals worldwide broadens ISB's reach and impact.
Enhanced User Experience: A user-friendly interface and smooth navigation contribute to a pleasant experience for customers.
Increased Revenue: The new revenue stream generated from case study sales benefits ISB's academic and research activities.

Employing an iterative Agile methodology, the project team collaboratively developed a scalable eCommerce platform, focusing on empathizing with ISB's vision and addressing complex requirements.

Results

The successful implementation of the eCommerce platform has enabled the Indian School of Business (ISB) to provide a global audience with seamless access to a diverse array of case studies, fostering enriched learning experiences for students, faculty, and business professionals worldwide. Additionally, the platform’s user-friendly design has led to heightened customer satisfaction, increased revenue streams, and extended ISB’s influence, reinforcing its reputation as an innovative and influential educational institution.

Technologies Used

PHP MySQL

Magento Ecommerce Store to Sell Case Studies Online

Project Brief

Services Provided

Faced Challenges

Project Approach

Key Benefits

Results

Technologies Used

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